Chu Agency limited – http://chu.agency/ is a marketing agency is a company that specializes in market research and development of solutions to increase sales. It is structured in order to manage with care and competence the different phases of the project: from the strategic analysis of the processes, to the precise definition of roles, tasks and budget; from the drafting of the communication and promotion plans, to the concrete conduction of the actions, offering also a “turnkey” support. Chu’s marketing services include:

• conducting research (analysis of the market, consumers, brand, competitors, etc.);
• promotion using various channels;
• branding (development and positioning of the “face” of the company);
• bringing a new product or service to the market;
• sales promotion!

Chu is a full-cycle agency is distinguished by the fact that it offers the client a full range of advertising services, including the development, production and placement of advertising products in various media. It is better to apply to this integrated marketing communications agency because it is more convenient to work with it than with several contractors, each of which takes on only a part of advertising services, so the customer does not need to coordinate the actions of several organizations. The effectiveness of online promotion by full-cycle Chu Agency is much higher, since all possible advertising distribution channels are used: sites, forums, social networks, etc.

The agency is engaged in brand development and promotion. Its experts dive deep into the company’s product, carefully study the characteristics of the business, audit the current state, build intensive communication with brand representatives and clients, analyze the market and the experience of other companies. On this basis they develop a comprehensive, flexible and long-term brand building strategy.

Chu Agency limited services and marketing support

Marketing activity is the foundation of any company. Marketing brings customers, outperforms competitors, conquers markets and scales sales. If you want to develop and promote your business, you must definitely do marketing and do it systematically. Chu Agency limited elaborates effective strategies for comprehensive promotion and development. They provide companies with professional and appropriate assistance, solve their problems, combine online and offline advertising, increase sales and achieve results.

All actions of the agency are subordinated to one goal: to expand business opportunities and adaptation to changing market conditions. All Chu’s offers are focused on practical and effective solutions to achieve the set objectives:

• Marketing support and assistance;
• Marketing research, market research and analysis;
• Outsourcing;
• Development of a comprehensive marketing strategy of the company;
• Working out of business development concept;
• Marketing consulting;
• Efficiency assessment and audit of the company’s marketing activities;
• Development of a marketing department;
• Development and connection of marketing platforms;
• Event marketing;
• E-mail marketing;
• Content marketing;
• Internet Marketing;
• Email marketing!

Chu Agency provides a wide range of marketing services and research to meet the objectives of companies of all levels and scales. What sets it apart is its practical, comprehensive and individual approach to achieving our goals. The professional will find a solution for your business that will bring results.

The restaurant business is considered to be one of the most lucrative. When it is properly managed, serves high-quality dishes, and offers excellent customer service, it is most likely to succeed. Nevertheless, running a restaurant is no easy task, especially when you consider the stiff competition in the food industry. As a restaurant owner, you need to be on top of everything, from planning the choice of food on your menu to ensuring that your customers are satisfied. Additionally, you want to ensure that your restaurant is attracting more clientele because of what your regular patrons tell them about it.

The following are some tips to bring in new customers and maintain your regulars.

Be consistent with the quality of your dishes

As mentioned, the food industry abounds with competition. Because it is a profitable business, it is no wonder that many people are interested in owning restaurants. They will find ways to outdo their competitors with the food they serve. If you have customers who have frequently returned to your establishment, this means that they are satisfied with what you serve them. To ensure that they remain loyal to you, the quality of your food must remain consistent. When it comes to ingredients, you have to make sure that they are top-standard, by getting them from reliable wholesale food suppliers. Always keep in mind that you are in the food business, so your food must be worth what your clients spend.

Maintain a high standard of quality for your food

The quality of the food you serve is what has kept your customers coming back. You have to ensure that you maintain that quality because your customers will always know when something has changed. Your restaurant should have a knowledgeable chef who has the necessary experience in preparing the kinds of dishes that your restaurant offers. Your chef plays a major role in the success of the business. It is also essential that you only get the best-quality ingredients. Your establishment must always live up to the expectations of your customers if you want them to come back or recommend you to others.

Have a varied menu

While your current menu has been keeping your customers happy and brought them back over and over to your restaurant, adding more variety to your list would always be welcome. You may want to consider offering a vegan menu for people who want to eat healthier food. Apart from being a novelty for your regular clients, this addition can attract even more customers to your restaurant. If you decide on including new dishes on your menu, you should know how these dishes are prepared. Work with your chef to make sure that these dishes do not fall short of the expectations of your customers. Research may be necessary, but it is essential in ensuring the approval of your patrons.

Your restaurant business can be a success with hard work and commitment. The key is to be hands-on in managing your establishment, make improvements where needed, and maintain your restaurant’s high standard of quality.

Like the UK, many countries across the world find themselves in the midst of another national lockdown due to the ongoing pandemic. Not only has the past year had detrimental effects on the health of the nation, the economy has also been significantly hit. As the UK Government ordered for another national lockdown only a matter of weeks ago, this meant that many businesses had to close their doors once again.

Numerous articles in the media have suggested that some of the national restrictions may be lifted over the next month or so, meaning businesses in the hospitality industry for example, will be allowed to welcome consumers into their premises. Although a national vaccine program has been rolled out and there seems to be a glimmer of light at the end of the tunnel, many people will still be anxious to step out into public spaces.

Businesses who have been impacted by the pandemic need consumers now more than ever; but it’s down to business owners to make sure consumers feel confident when they’re visiting their place of work. To help your business prepare for welcoming customers once again, CallCare have created an eBook which looks at building consumer confidence in a post-pandemic era. Below are a few valuable factors all business owners should take into consideration.

Make sure your consumers feel safe

We’ve all become extremely familiar with social distancing and the importance of hand hygiene, but it’s important this message is clear throughout your business. If you work in a shop for example, make sure you limit the number of people in the building at any one time, as well as encouraging people to socially distance by using markers on the floor. It may also be a good idea to create hand sanitising stations throughout your place of work, as this will prove that you’re doing all you can to create a hygienic environment for all.

Inform staff and consumers about any important information

Once businesses across the hospitality and retail sector are allowed to open their doors again, it will mean a period of transition will need to take place. Staff members will need to be told their working hours and consumers will need to know your opening hours and the steps you’re taking to adapt to the current situation. It’s reasons like this which means communication is vital. Whether you create newsletters to send out via email or use your social media channels to reach employees and consumers; it’s crucial you keep everyone up to date with any important information you have.

Although many businesses have had to temporarily close their doors, now is the perfect time for business owners to create a plan for the months ahead. By outlining the steps you’re going to be taking to keep your employees and consumers safe, will show people how prepared you are and in turn, help boost consumer confidence.

VG Foundation (Vishal’s Group wing for social activities), which is especially known for its Corporate Social Responsibility (CSR) and other social activities, recently donated sanitary napkins worth Rs. 1 crore with the aim of promoting basic health and hygiene among women. Vishal Group executed this initiative with P&G (one of the leading FMCG companies in the world) and World Vision International (a leading Humanitarian Aid Organization).

Women and girls around the country, especially those living in poverty, face the least access to proper health facilities. In spite of being of the most discusses topics in the world, it is still neglected. The progress of providing basic health rights to women remains slow. The aim of the VG Foundation is to make the women aware of menstrual hygiene and providing sanitary napkins to them with the goal of promoting basic health and hygiene among women.

“We all are aware of the side effects of not following the menstrual hygiene properly…it even causes death! But, sadly, there still some socio-economical taboo about using sanitary napkins. We at Vishal Group would like to thank P&G and World Vision International for joining hands with us in this initiative” said Ms. SajalPradhan, Lead – Water & Sustainability. He also added “We believe this is the first, but a firm step and we would be able to motivate and inspire women about the importance of health and hygiene during the period in a broader way in the coming days”.

About Vishal Group

Vishal Group is one of the leading conglomerates in Nepal engaged in several business sectors which include Banking & Finance, Manufacturing, Distribution, Automobile, Education, and Social Business. They are one of the major contributors to the economy and also one of the highest taxpayers of Nepal.

They employ over 10,000 people in Nepal and over 24,000 globally. The Group has now successfully built strong relationships with their global partners and the multiple prestige brands they represent.

 Notes to editors

For more information please contact:

Sunil Chhetri

Tel: 97715111104

Email: sunil.chhetri1310@gmail.com

Visit the newsroom of: Vishal Group

Source

Multinational firms have brought back more than half a billion pounds value of furlough cash that the businesses were not eligible to claim or unlawfully obtained. HM Revenue and Customs further said businesses had repaid hundreds of millions of dollars on a voluntary basis.

“In the sense of the total mistake so far, we have made about £504 million in voluntary disclosures and fixes, for those that have been approved for the grant and have agreed to refund it,” said Penny Ciniewicz, Managing Director of Consumer Compliance at HMRC.

Around £12 million in claims had been denied by the HMRC before the funds had been paid out. This blocked some of the illegal threats against the structure that might otherwise have existed, she said to members of the Treasury Select Committee. Just 0 to 0.6 percent of furlough allegations fell under the range of criminal violence, Ciniewicz said.

Presently, HMRC contains approximately 5,700 open inquiries of risky allegations, of which about 2,000 are follow up complaints to HMRC’s fraud portal. But the Head of the Agency, Jim Harra, said he felt some of the issues were amplified.

 “There have been serious questions regarding whether the system is being exploited, which I believe is often exaggerated, but in some cases is motivated by a deficiency of information,” he added.

The Government has announced that it plans to disclose the identities of all businesses claiming money under the latest work retention scheme unveiled last month. Over one million businesses across the United Kingdom have been attempted to claim to cover the wages of their employees since the onset of the disease outbreak.

The policy will run until March after it has been extended due to an increase in constraints due to a second round. HMRC claimed that between 5% and 10% of the furlough money may have been paid out through “fraud and error.” The mistake is that businesses submit false statements.

We are informed that HMRC has currently demanded some details from companies to verify if the Coronavirus Work Retention System has been properly used by the enterprise. Applications should be submitted on a reasonably short notice basis (most likely two weeks) so we suggest that employees have the details readily accessible to be able to send it to HMRC in a reasonable fashion. The details sought by the HMRC is meant to ensure conformity with the scheme-that the entities agree with the terms and demand the right numbers.

WHAT DETAILS ARE EXPECTED TO BE DEMANDED BY THE HMRC?

• Employee records, including personal data, evaluation details, working hours
• Proof of purchases and allegations
• Information about any changes or corrections made
• Verification that it fits the details sent in real-time

The HMRC may contact the manager to request an additional explanation. Although we have not yet learned of this, HMRC requests proof of assets or facts to show that furlough rewards are appropriate for the sustainability of the company. We recognize that only a very limited number of employers can be approached. Even so, it would be prudent to determine if it would be easy for you to collect the details set out above if needed and to guarantee that any furlough benefits claimed can be explained in compliance with the provisions of the system in place at the time.

The UK HM Revenue & Customs (HMRC) also started sending letters to up to 3,000 workers per week to remind them that they would need to refund the sums earned under the Coronavirus Work Retention Scheme (CJRS) (CJRS) (CJRS).

 The so-called ‘nudge’ letters say that CJRS grants will have to be returned because the corporation has accepted a grant that is larger than their eligibility or that they might not have fulfilled the requirements of the plan. Companies are advised to check their reports and their statements, and HMRC admits that “blunders are happening.” Companies getting messages are advised to ask HMRC-whether or not they believe they have been over-claimed.

Businesses should maintain due care and guarantee that they and their employees have agreed with the provisions of the policy, whether or not they have obtained one of those letters. Those who discover themselves in violation of the regulations, for whatever cause, should keep an accurate record and use the time-limited redemption to refund amounts they were not eligible to.

The amnesty encompasses the complete spread of actions from managers who are not informed that distant workers are employed, logistical or technological problems, disruptions in remittances, by intentional behavior. This is the last opportunity that workers would have to correct a position without punishment or penalties, so they need to respond immediately. One of the key provisions of the CJRS is that workers should not be inclined to work if they are furloughed.

Managers may notice that, while they have informed furloughed workers that they cannot work, workers have, even with the best will in the world, created large amounts of business emails when furloughed. Put another way, certain organizational leaders may have followed explicit orders from the corporate headquarters on the restriction of operation. Companies who have made statements to CJRS should guarantee that they have complied with the laws before the amnesty expires.

When the policy was revealed, Chancellor Rishi Sunak stated that he will ‘do whatever it requires’ to help employers and ‘right up the boat after that;’ we are now going into the latter process, and the HMRC is expected to fall hard heavily on those who do not comply with the amnesty and are eventually discovered to violate the law. It has also proven that it would use dawn raids if it finds the activity to be serious enough. There is also a portal available and they encourage workers to report any abuse of the policy they encounter on that portal. This whistleblowing technique will help them to capture more fraudsters as quickly as possible.

There is no denying that many industries were forced to change due to the sweeping pandemic. Instead of physical establishments, many companies shifted to an online space, providing services to those who would much prefer purchasing everything they need from the comfort of their home. That said, if there is one constant when it comes to business management, it is the constant need for influence and relevance.

After all, without relevance, even a company that provides the best possible services will still end up failing to realise its full potential. More crucial than most aspects, gaining relevance is an important part of the business management process.

How to get started

First and foremost, a startup owner would be wise to make use of a social media platform as soon as possible — even before they decide to start the company. You can build the hype of your upcoming business and spread the word, as well as asking family and friends to do the same. While it does not mean that you are earning revenue just yet, having people aware of the company before it gets off the ground is the perfect way to get started.

Why the marketing campaigns of other companies matter

The digital marketing campaign is not restricted to the company’s dealings. There are also plenty of other marketing campaigns helmed by competitors that matter. For example, if a direct competitor is making waves in the industry, it would be a good idea to study their marketing strategies, as it could very well help you when you develop your own campaign. For example, they could be marketing a brand new way to handle specific types of construction, such as an easier means of developing a jersey barrier.

For a contracting company, an easier means of accomplishing the same thing can help propel a business in the construction industry. Looking into the marketing of other companies provides insight for current events and what your own company can do to get the job done.

Search engine optimisation (SEO)

SEO is all about gaining a higher spot in the rankings of the most popular search engine, Google. While other search engines matter, Google is the primary platform for SEO solutions, and many agencies will focus their efforts on improving brand recognition. The best part about utilising SEO is that it can be quite easy on the wallet. Search engine optimisation is highly versatile, and you can go for the bare minimum if you are not comfortable with the idea of a full-blown marketing campaign. SEO favours the slow and steady approach, though there are advertising models that offer instantaneous results, such as the pay-per-click (PPC) model.

Last but certainly not least, many startups are gaining a foothold by making use of online services in the ongoing holiday season. Considering how many shoppers are looking online for their holiday shopping, it is no wonder why digital marketing is taking centre stage. With the right kind of marketing campaign, a startup can effectively compete with industry giants.